Insights

A blog for leaders who care about recruiting and retaining the next generation of talent.

How to Write a Job Description That Appeals to Gen Z Candidates
Nov 07, 2024

Generation Z is now the dominant entry-level cohort, reshaping early career recruitment with new expectations and behaviors. Unlike previous generations, Gen Z candidates often rely solely on the job description to decide whether to apply, with limited additional research into the company beforehand. Recent data collected by RippleMatch shows that 69% of Gen Z candidates read the full job description before applying, but don't seek out further details on the organization until later stages. This makes job descriptions critical real estate for communicating essential information, as they’re often the only impression a candidate will get before deciding to apply.

5 Ways to Increase Your Job Offer Acceptance Rates Among Gen Z
Nov 06, 2024

In today's recruitment landscape, winning over Gen Z candidates can be time-consuming and expensive. Between visiting campus, attending conferences, hosting virtual events, and posting on online platforms, recruitment teams are turning to multifaceted methods to build out their class of entry-level hires and interns. That means when teams do narrow down their applicant pool to the ones they want to extend offers to, maximizing that offer acceptance rate is key. Let's take a closer look at how teams can increase their offer acceptance rate among Gen Z candidates, backed by RippleMatch data collected on what candidates are looking for in the hiring process and workplace.

Looking for more effective ways to recruit Gen Z talent without burning through your recruitment budget? Learn more about how RippleMatch can help you recruit interns and entry-level talent here

All Articles

Tips For Evaluating Entry-Level Sales Candidates
Kate Beckman
A team of great business development representatives (BDRs) or sales development representatives (SDRs) can change the trajectory of your organization, generating high-quality leads at the top of the funnel and scaling up your customer base. A team of bad BDRs can also change the trajectory of your organization – for worse.
Recruiters Value ‘Experience’ More than GPA and School Prestige, Data Shows
Kate Beckman
Almost five years ago, Google announced that they would no longer determine a candidate’s potential for success based on academic pedigree such as school prestige and GPA. The tech giant instead looks at prior experience, problem-solving skills, and learning ability as indicators of a strong candidate. Now, Google’s approach to recruiting seems to be part of a larger trend.
Will Gen Z be the Next Generation of Job Hoppers?
Kate Beckman
For better or for worse, millennials have been labeled as a generation of job hoppers. A 2016 report from Gallup revealed that 21 percent of millennials said they changed jobs in the past year, three times more likely than their non-millennials counterparts. Another analysis of LinkedIn profile data found that millennials changed jobs more often within the first five years of graduating than previous generations did within five years of graduating. And research from global staffing firm Robert Half found that 75 percent of employees ages 18 to 34 (millennials + old Gen Z’ers) view job hopping as beneficial to their careers, compared to 59 percent of workers ages 35 to 54, and 51 percent of those 55 and older.
It Turns Out That Company Prestige Matters the Least to Entry-Level Candidates In Their Job Search
Kate Beckman
Want a cheat sheet to Generation Z? Download our infographic on "5 Fast Facts Every Employer Should Know About Generation Z" here.
5 Clear Benefits That Come From Sourcing Candidates
RippleMatch
Chances are, your recruitment team’s strategy to attract talent involves posting on job boards and visiting your company’s core schools, if you're at the entry-level. While these methods are sure to fill your pipeline with candidates, inefficiencies in those processes will likely cause you to miss out on talented candidates, especially those from underrepresented backgrounds. To find the talent your company needs, you should be proactively sourcing candidates, especially at the entry-level. Need more reasons to stray from job boards and career fairs? Here are five reasons to source proactively.
Does Generation Z Care About Your Company’s Social Impact Initiatives?
Kate Beckman
Want a cheat sheet to Generation Z? Download our infographic on "5 Fast Facts Every Employer Should Know About Generation Z" here.
The 25 Most Prestigious Internships in 2019, According to Gen Z
Kate Beckman
Want a cheat sheet to Generation Z? Download our infographic on "5 Fast Facts Every Employer Should Know About Generation Z" here.
Professional Development Ranks As Top Workplace Priority For Generation Z
Kate Beckman
Want a cheat sheet to Generation Z? Download our infographic on "5 Fast Facts Every Employer Should Know About Generation Z" here.
This is How Much Gen Z Candidates Care About Company Culture When Searching For a Job
Kate Beckman
Most companies have an idea of how important a positive company culture is – but data from RippleMatch reveals just how much company culture actually matters to entry-level candidates.
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