Insights

A blog for leaders who care about recruiting and retaining the next generation of talent.

The Average Entry-Level Salary and Intern Compensation of 2024
Nov 13, 2024

In 2024, early-career salary expectations are influenced by the competitive landscape and Gen Z’s priorities. According to the RippleMatch 2024 Salary Benchmarking Report (available to download for free here), competitive compensation is a top priority for Gen Z talent, many of whom value financial growth potential over other job attributes. This report provides a comprehensive breakdown of salary data across fields, industries, and job functions, with particular insights into the expectations and realities of entry-level roles and internships.

How to Write a Job Description That Appeals to Gen Z Candidates
Nov 07, 2024

Generation Z is now the dominant entry-level cohort, reshaping early career recruitment with new expectations and behaviors. Unlike previous generations, Gen Z candidates often rely solely on the job description to decide whether to apply, with limited additional research into the company beforehand. Recent data collected by RippleMatch shows that 69% of Gen Z candidates read the full job description before applying, but don't seek out further details on the organization until later stages. This makes job descriptions critical real estate for communicating essential information, as they’re often the only impression a candidate will get before deciding to apply.

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How (and Why) You Should Make ‘Job Security’ Part of Your Recruitment Marketing
RippleMatch
This year’s graduates face challenges they never could have imagined when they entered college. The unexpected emergence of COVID-19 led to decreased employment rates, changes to work environments (largely a shift to remote work), and new hiring practices. Now, with the end of the school year just around the corner, juniors and seniors continue to face an uncertain academic and professional future.
6 Ideas To Build Community During A Remote Internship
RippleMatch
Internships are about so much more than work. They’re also an invaluable opportunity for potential future candidates to get a feel for company culture, colleagues and build a sense of community with their fellow interns. But shifting to a remote internship can make building those same relationships more difficult. In fact, in a RippleMatch survey of over 1,000 college juniors and seniors from 235 schools, only 44% of students rated community-building with peers as a positive experience during their remote internship.
6 Things We Know About How Generation Z Communicates in the Workplace in the Era of COVID-19
RippleMatch
Tech-savvy, independent, and impact-focused are a few of the descriptors that come to mind when thinking about Gen Z. But changes brought about by COVID-19 means there are many new things for managers and campus recruiters to learn about this generation. One major facet is understanding how Gen Z communicates in the workplace -- especially a remote one.
6 Ways To Refresh Your Recruitment Marketing To Appeal To Generation Z
RippleMatch
When shelter-in-place orders went into effect at the onset of the COVID-19 pandemic, employers were forced to pivot to a fully virtual recruitment strategy. Nearly a year later, many workplaces and universities have remained remote and job seekers’ priorities have changed. Now that we’re well into 2021, how well does your current approach to recruitment marketing address the needs of Gen Z candidates in the COVID-19 era?
7 Tips For Effectively Managing Gen Z Employees
RippleMatch
With all the time and money invested in recruiting talented early career candidates, getting a signed offer letter is only half the battle. Retention is important too – especially to ensure that new graduates develop into future leaders at the company. So how can you effectively manage young employees and help them develop as rising professionals?
5 Ways To Make Professional Development A Part of Your Recruitment Strategy
RippleMatch
Professional development matters, especially for Gen Z. In RippleMatch research, we’ve found that professional development ranks in the top of Gen Z’s list of priorities when searching for a job, and is one of the most influential factor when this generation considers accepting an internship or job offer. However, you don’t need to wait until you’ve already hired a candidate in order to get started on their professional development. One way to stand out to Gen Z talent while recruiting is to “show, don’t tell” your dedication to professional development. This approach is especially valuable in a time when many students lack professional resources due to remote learning, canceled internships, and limited in-person networking events. So instead of only showing up to virtual career fairs, incorporate these ideas to help potential candidates develop professionally while also expanding your employer brand.
24 Companies with Innovative and Award-Winning Accessibility Practices
RippleMatch
Making your workplace accessible and friendly to potential and current employees with disabilities is not just the right thing to do—it will make your business stronger. A study conducted by Accenture, the American Association of People with Disabilities, and Disability: In found that organizations prioritizing accessibility had 28 percent higher revenue, and people with disabilities represent the third-largest market segment in the United States. By bringing in employees with different abilities and backgrounds, your business will make better products, understand your customers more, and will foster an open, strong community.
How to Identify and Remove Barriers to Diversity from Your College Recruitment Process
RippleMatch
College recruitment teams know how important it is to curate diverse hiring pipelines. But sometimes, barriers to diversity – such as archaic role requirements or biased assessments – make their way into the hiring process, limiting the talent pool and unintentionally creating an uneven playing field.
5 Facts to Know about Hispanic-Serving Institutions
RippleMatch
Over the last 10 years, the Hispanic and Latinx population in the U.S. has increased by almost 10 million. As these numbers continue to grow, universities across the country make room for more Hispanic and Latinx students, while also creating culturally-inclusive courses and campus organizations that advocate for minority students. Hispanic-Serving Institutions, or schools with 25% or more Hispanic and Latinx enrollment, are doing just that.
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