Insights

A blog for leaders who care about recruiting and retaining the next generation of talent.

Investing in the Future: How To Build Out an Early ID Strategy Without Overloading Your Team
Apr 01, 2025

In today’s fast-moving campus recruitment landscape, it can be difficult to think beyond the next month—let alone plan for next year. But if you want to ensure you have a continuous pipeline of top talent, investing in Early ID programs is essential. In fact, RippleMatch data finds that 60% of candidates say they go directly to a company's career page to check out available opportunities when searching for a job or internship. That means the early recognition you build early on can have a big impact in the kind of talent you can attract later on.

How to Prevent Candidates from Reneging After Accepting an Offer
Mar 24, 2025

In today’s hiring landscape, securing an offer acceptance doesn’t mean your job is done. With 60% of Gen Z candidates continuing to passively search for roles after accepting an offer and a number of employers reporting that candidates are reneging on offers, employers must think strategically about how to reduce post-offer fallout—and it starts well before a candidate’s first day.

All Articles

How Entry-Level Recruiters Can Reduce the Gender Gap in STEM
RippleMatch
Despite comprising about half of the U.S. workforce, women are vastly underrepresented in science, technology, engineering, and mathematics (STEM) careers. A report from the American Association of University Women found that women make up only 28% of the workforce in STEM fields, with an even wider gap in occupations related to computers and mathematics (25%), and engineering and architecture (17%). While some progress has been made over the past fifty years, there’s still a long way to go in achieving gender parity in STEM careers. Entry-level recruiters — and the companies they work for — play a pivotal role in recruiting women into STEM and providing opportunities for advancement and success throughout their careers.
What Gen Z Workplace Values Say About the Future of Company Culture
RippleMatch
As employers navigate new working models in the wake of COVID-19 — such as remote-first, fully on-site, or hybrid — showcasing company culture to prospective employees has been more challenging than ever. Recent research from RippleMatch’s What Gen Z Wants report shows that company culture remains a key factor in the Gen Z job search, indicated by the value that these candidates place on work-life balance, a sense of community at work, and how companies have supported employees’ well-being during the pandemic. Our data further illustrates that company culture is not only helpful for recruiting new talent, but also for retaining interns for full-time positions after graduation.
How COVID Has Shifted the Importance of Professional Development to Gen Z
RippleMatch
For Gen Z college students, the importance of learning and growth doesn’t stop after graduation. In fact, a RippleMatch survey from 2018 found that professional development was the top priority for Gen Z job-seekers at the time. But as the COVID-19 pandemic continues to challenge both educational and professional norms, has Gen Z candidates’ focus on professional development during the job search changed?
What Gen Z Expects From Candidate Experience in the Era of COVID-19
RippleMatch
As the competition for entry-level talent continues to intensify and the pandemic ebbs and flows, candidate experience can be the difference between hiring your next superstar or losing out to a competitor. Our latest report focusing on what Gen Z wants at work uncovers new insights on this generation’s top priorities during the interview and hiring process — including where they are looking for jobs, how they prefer to communicate with prospective employers, and what main factors contribute to a positive candidate experience.
The Top Reasons Early Career Candidates Are Willing to Relocate For A Job
RippleMatch
Over the past several years, job candidates have been increasingly less likely to move in order to accept a new job. In fact, the percentage of job seekers relocating for a job in 2019 was only 10%, the lowest it had ever been. And with the COVID-19 pandemic normalizing remote work and shifting job seekers’ priorities, recruiters may be facing additional challenges in attracting job candidates who are willing to relocate for a job with an on-site requirement.
For Gen Z, The Future of Work is Flexibility
RippleMatch
Nearly two years after the start of the COVID-19 pandemic, the workplace is continuing to evolve, especially when it comes to remote vs. on-site environments. While some companies have fully returned to an office setting, others have implemented hybrid schedules or instituted indefinite or permanent work-from-home policies.
Compensation is a Top Priority for the COVID-Era Gen Z Job Seeker
RippleMatch
Changing priorities for Gen Z since the beginning of the pandemic have caused students to focus on compensation during their job search. In our latest report on what current Gen Z candidates are looking for in the workplace, we found that compensation was a major factor in everything from the overall reasons students would choose a job, to why they would renege on a job offer, to why they’d consider relocating for a job. Here are some of the key insights we uncovered related to compensation and the Gen Z job seeker.
What Generation Z Wants at Work in the Era of COVID-19
RippleMatch
The COVID-19 pandemic has brought about massive changes in the way we live and work. But what does that mean for the newest generation of employees, who are just entering the workforce for the first time?
20 Talent Professionals Share Why They're Thankful To Work in Campus Recruiting
RippleMatch
Early career hiring wouldn't be the same without the hardworking talent professionals helping students land awesome opportunities. And we are so grateful for the early career recruiting teams who have decided to invest in the future of talent by partnering with RippleMatch. That’s why we designated November as Customer Appreciation Month.
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