Insights

A blog for leaders who care about recruiting and retaining the next generation of talent.

The Average Entry-Level Salary and Intern Compensation of 2024
Nov 13, 2024

In 2024, early-career salary expectations are influenced by the competitive landscape and Gen Z’s priorities. According to the RippleMatch 2024 Salary Benchmarking Report (available to download for free here), competitive compensation is a top priority for Gen Z talent, many of whom value financial growth potential over other job attributes. This report provides a comprehensive breakdown of salary data across fields, industries, and job functions, with particular insights into the expectations and realities of entry-level roles and internships.

How to Write a Job Description That Appeals to Gen Z Candidates
Nov 07, 2024

Generation Z is now the dominant entry-level cohort, reshaping early career recruitment with new expectations and behaviors. Unlike previous generations, Gen Z candidates often rely solely on the job description to decide whether to apply, with limited additional research into the company beforehand. Recent data collected by RippleMatch shows that 69% of Gen Z candidates read the full job description before applying, but don't seek out further details on the organization until later stages. This makes job descriptions critical real estate for communicating essential information, as they’re often the only impression a candidate will get before deciding to apply.

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50 Recruitment Event Ideas to Attract Top Gen Z Talent
Kate Beckman
Recruitment events are a critical component of any campus recruitment strategy — and benefit both recruiters and candidates alike. Events allow recruiters to meet and engage with top candidates either in-person or virtually, and help candidates learn more about your company and get excited about starting a career in your industry. They open the door for you to connect with candidates and follow up with resources and applications, and give candidates a friendly, human connection to your company who they can feel comfortable reaching out to with any questions or concerns they might be grappling with.
Outstanding Leader Spotlight: Kayla Woitkowski–Director, Early Career Talent Acquisition, SAS
Kate Beckman
RippleMatch is proud to recognize Kayla Woitkowski, Director of Early Career Talent Acquisition at SAS, as an Outstanding Leader in the Campus Recruiting Community! Kayla has spent the majority of her career honing her skills as an early career recruitment specialist in the tech/software industry. She has over a decade of progressive experience, including strategy development for an award-winning intern program, university and diversity outreach strategy development and execution, recruitment technology implementation, data driven decisioning, global UR consulting, and a dedication to developing team members to achieve their full potential.
3 Steps to Support the Advancement of Gen Z Women in the Workplace
Kate Beckman
Despite how far we’ve come in terms of workplace inclusivity and supporting the professional advancement of women, they still remain underrepresented in corporate leadership — especially women of color. While women now account for almost half of the workforce in entry-level roles, according to a recent McKinsey & Company study of more than 65,000 women (and 423 companies employing more than 12 million people), they filled only 24% of C-suite positions in 2021 — just a small increase (from about 19%) from 2016. The study also found that women only made up around 30% of senior vice president and vice president roles in 2021, a gain of just a few percentage points from 2016.
100 Reasons Why Our Employees Love RippleMatch
Kate Beckman
When I started at RippleMatch in March 2021, I was the 46th employee to be added to our thriving company Slack channel. Since then, I have watched our exceptional team expand nearly as fast as our product has grown. And while there’s a lot of change happening here at RippleMatch, one thing has remained the same: the environment is one that makes everyone feel valued and celebrated, and everyone is motivated to make a difference for job seekers and employers everywhere.
The Top Challenges to HBCU Recruitment – and How Recruiters Are Tackling Them
Kate Beckman
As companies continue to prioritize diversity in hiring, many organizations are approaching Historically Black Colleges and Universities (HBCUs) with the goal of reaching more Black talent. But the strategies that have proven successful for recruiting students at Primarily White Institutions (PWIs) are not necessarily going to garner the same results at HBCUs — and recruiters are beginning to discover just that.
D&I Champion Spotlight: Aerialle Crawford, Stanley Black & Decker
Kate Beckman
“The difference between a job and a career is finding your passion.” That’s the mantra of Aerialle Crawford, MHR, the Talent & Culture Manager at Stanley Black & Decker. Aerialle is a native of Mullins, SC and a graduate of the University of South Carolina,where she obtained both her Bachelor’s and Master’s degrees in HR Management. She has excelled in her human resources career over the last eight years, hiring thousands of candidates nationwide across a variety of industries. In her role as Talent & Culture Manager, Aerialle designs enterprise employee engagement, talent development, change management, talent acquisition, and culture transformation initiatives at Stanley Black & Decker.
Three Pillars to Recruiting and Retaining Black Talent in Today's Competitive Market
Kate Beckman
It’s no secret that it's a candidate-driven market. A recent report from the U.S. Labor Department found that as of December 2021, there are 10.9 million job openings across the states – an increase of 4.1 million vacant jobs compared to just last winter. At the same time, more companies are joining the race to increase their Diversity and Inclusion (D&I) efforts, and the market for securing Black talent is becoming even more competitive as employment opportunities continue to grow across the board. However, despite investments into securing diverse talent, many companies still haven’t improved their workplace culture, made efforts to manage biases, nor found success in retaining Black talent at the higher levels. In fact, Black workers remain underrepresented in booming industries such as science and tech, and account for just 3.2% of senior roles at Fortune 500 companies and less than 1% of CEO positions at those organizations.
Rockstar Recruiter Spotlight: Rachel Graham, University and Diversity Recruiter at Lenovo
Kate Beckman
Rachel Graham represents the best in talent acquisition, and is what all Campus Recruiters aspire to be – a jack of all trades. As a University Recruiter for Lenovo, she recruits for early-career roles, rotational programs, and internships in all career areas. She also assists in running their summer internship program, works with the social media team to share relevant content with employees, and works with the business to support diverse hiring.
D&I Champion Spotlight: Ed Veloz, Head of Diversity Sourcing at TD
Kate Beckman
Eduardo Veloz is a powerful advocate for diversifying talent in the finance space. Ed’s resume features a wide range of recruitment roles at some really recognizable financial institutions including Citi, Morgan Stanley, Dow Jones, TD Securities, and TD Bank, where he is currently the Head of Diversity Sourcing. His team is responsible for building diverse candidate pipelines, and supporting recruiters and hiring managers as they embed diversity efforts into each phase of the hiring process.
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