Insights

Most companies are aware that building a strong employer brand is critical for educating potential employees on what their organization does and values, and for existing employees who are helping to shape the community they have built and are looking to grow. But as we’ve shifted from a hot market to one marked by economic uncertainty and tightening budgets, organizations today are questioning whether it's the right time to amplify their branding efforts, or pull back on related expenses.

Despite moving away from the candidate-driven market we experienced in 2021 and early 2022, candidates today are unwavering in their liberal attitude toward reneges. In fact, some may be even more likely to rescind their offers this year.

While late 2021 and the start of 2022 saw a candidate-driven market, recent layoffs and an economic cool down could spell trouble for candidates this recruiting season. However, when we asked students in August about their internship and job searches heading into the fall, it was clear that an uncertain future had little effect on their confidence in finding a good position this year. But some are more confident than others.

Generation Z is entering the workforce in troves, and bringing along with them new preferences for ideal work environments in which they can thrive and grow.

RippleMatch is proud to recognize Nicole Furnia, the Director of University Relations, Early Career and Employer Branding - US & Americas at ABB, as an Outstanding Leader in the Campus Recruiting Community!

Grace Hopper Celebration (GHC), the largest annual conference for women in tech, is a great way for recruiters to connect with a large number of passionate candidates from across the globe, build their brand and grow a strong pipeline of female talent for in-demand roles, and make real progress on their Diversity and Inclusion (D&I) efforts. And that includes reaching thousands of early career professionals.

The talent acquisition community has come a long way in just the past few years. In fall 2020, recruiters' main focus was how they could continue to connect with candidates as campuses remained closed, and travel restricted. One year later, talent teams found themselves trying to strike the right balance between in-person and virtual recruiting, and to meet the needs of a new generation of workers whose values have been reshaped by a global health crisis.

With the fall recruitment season just around the corner, RippleMatch recently hosted a weeklong customer conference titled Now & Next to see how talent leaders are balancing the recruiting demands of today with the challenges of the future. To conclude the weeklong event, we asked a panel of four talent leaders across different industries — Cindy Loggins, Head of Emerging Global Talent at eBay, Grace Williams, Director of Early Talent and Internal Mobility at Palo Alto Networks, Tracy Mendygral, Senior Recruiting Manager at McMaster-Carr, and Vicky Higaldo, Vice President and Senior Recruiting Manager - Early Talent National Lead at U.S. Bank — to talk about their short-term and long-term goals when it comes to early career candidates, as well as how they are tackling challenges head-on. These are some of the key obstacles they shared.

RippleMatch is proud to recognize Molly Waltner, University Relations Recruiter at Dell Technologies, as a Rockstar Recruiter in the Campus Recruiting Community!